Email marketing is still the digital marketer's best source of generating inbound traffic and qualified leads
In a recent survey of 2,000 consumers across the UK and US:
- 68% were motivated to subscribe to receive promotions
- Email is still the top preferred channel, although social media is also significant
- 47% of subscribers would choose to unsubscribe due to receiving too many irrelevant emails
Long long gone are the days of non-targeted campaigns, now you must employ an integrated approach alongside creative, personalised and carefully timed touch points. This requires sophisticated profiling and an understanding of each individual user's preferences - this is just what our AI platform and our solution design creates for you...
AI Email Marketing is linked to a capable built-in CRM (that can be synchronised with external CRMs, such as Microsoft Dynamics, Salesforce, VTiger, etc) and can be integrated with the rest of our AI suite to share user/company data, assets, business process automation tasks and drive leads to the right people at the right time